ASRock Asustek will help to increase its presence in the Chinese market

The multinational corporation Taiwanese Asustek , which includes company ASUS , ASRock and Pegatron has decided to help its subsidiary ASRock ceding distribution channels and outlets in China the brand ASUS , a country that leads the market followed motherboards Gigabyte and this measure seeks to boost presence in that market brand ASRock .

Although ASRock plans in their plans to create a sales network in China , and has earmarked as a budget of 3.4 millionAt the moment and temporarily until the project of creating a home network of ASRock end, the mark may use the channels of distribution and sale of the brand ASUS , aiming primarily to curb its main rival in the Asian country, ie Gigabyte .

In China ASUS dominates in a very clear the market for computer motherboards, followed by Gigabyte and third positions ASRock . The intent of Asustek is having two of its brands in the top of this important market.

Although until not long ago ASRock was considered a mark of category 2 and products rather mediocre and even poor quality, this brand has made ​​things very well for a while managing to have a strong impact on the world market, greatly improving the quality and performance of its products and offers a good after sales service, on par or even better than other brands more prestigious, and certainly the intention of the multinational is that ASRock grow even more and become the 2 nd brand-level sales, not only in the Chinese market in the world but also, and if they continue on the same line to offer products with good quality / price ratio, the truth is that it is very likely to succeed.

Manufacturers : ASUS Motherboards